Online Marketing Specialist – Chinese

October 30, 2018

Job Description:

Manage websites and update content.

Manage the development of new functionalities/website redesign.

Monitor web tracking data and make recommendations to improve and enhance sites.

Pay per Click/Banner Advertising

Review monthly analytics of PPC, affiliate partner network, Facebook and other advertising campaigns.

Create, update campaigns and landing pages. Conduct A/B test to improve conversions.

Social Media – Wechat, Weibo, Facebook, Instagram, Twitter, Youtube

Manage all social media channels and coordinate replies as needed.

Develop and execute annual social media calendar of events, postings and paid social campaigns.

Produce photo and video content for the social media channel

Upload and share content on GUS social media and website properties

Take video, graphic design, and digital media projects from conception through to completion

Event Management.

Conduct a Competitor Analysis.

Coordinate video testimonials/photoshoot.

Job Requirement:

Excellent English and Chinese communication skills both oral and written

Familiarity with Chinese Social Media such as Wechat, Weibo etc.

Post-secondary education or equivalent in graphic design would be an asset

Experience in marketing or equivalent roles, video production and video graphics an asset

Strong copywriting and verbal communication skills.

Advanced skills in Excel and Powerpoint.

Should you have any qualified resumes？ Feel free to contact us.

Job Type: Full-time

Salary: $15.00 to $17.00 /hour